ROI Training Center

Your entry door to the world of efficiency and accountability (ROI)

Marketing Impact by LLYC is dedicated to teaching, implementing, monitoring, measuring and certifying worldwide corporations, agencies, and marketing professionals to use Return on Investment measurement methods and practices. Thanks to a step-by-step evaluation approach, Marketing Impact can help determine the marketing ROI of projects and campaigns for corporations, foundations, NGOs, and public organizations.

Welcome to your first step to become an ROI specialist and finally prove sales and marketing's worth in real economic terms in a credible way.




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There will always be one course that suits your needs. We can tailor courses that meet your challenges in marketing & sales efficiency and accountability.

Introductory Courses

These are short, affordable online courses that allow participants to have a first qualitative contact with marketing accountability as a topic. Include video lessonstool kits, a complimentary book, and bonus material. It delivers the knowledge needed to be able to calculate the ROI of marketing projects.

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Transformation Courses

These are more intense courses that on top of the formats and topics learnt at the Introductory Courses, include live sessions with the instructor/professor to review cases and concepts,do supervised exercises and live masterclasses. It includes access to Member Continuous Education services.             

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Certification Courses

This is the highest level of achievement in gaining knowledge and operational capability to implement the ROI Marketing Management model. On top of the contents and formats covered at Transformation Courses, the ROI Marketing Certification proves that the participant was able to implement the model in a real case in his/her operational environment. It secures implementation of the model.

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Member Education Courses

With either any of the Transformation Courses or the Certification, participants will have the right to access and receive complimentary contentupdatesspecial offersearly access to books launchesprivate webinars, and one complimentary consulting hour per year in a live session with Pablo Turletti.

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Your instructor


Pablo is a renowned international keynote speaker, consultant and trainer specialized in management innovation, efficiency and accountability. He has worked for companies like HeinekenDanoneNikeFiatHenkelHPSara LeeMapfrePhilips, and Schneider Electric among others. Public organizations like the European Union, and the governments of Italy and Spain have also benefited from his expertise in efficiency and accountability.

He is a regular contributor of Forbes Magazine (in English and Spanish) and member of its Communication Council and Experts Panel. He's been trending topic in marketing hashtag on Linkedin (19 million viewers), named Most Dynamic CEO by The CEO Magazine in 2020, one of the three finalist (among 2,500 projects) at the European Excellence Awards in 2017, and has been always rated as a top professor. 

Author of 3 books, one of which became #1 Total Economic Published Titles by the Scholarly Publishers Indicators, he is regularly quoted and interviewed by several international media in different languages. He shared stages as keynote speaker with Barack ObamaKen SegallBill McDermottIan Khan, and Daniel Habif among others.

His model to measure the ROI of marketing has been taught in several reputed business schools in Europe and around the world.


Pricing Options

There's no excuse not to learn how to measure marketing ROI. There is an option for every budget and agenda. We can also customize programs and offers for in-company training.


$120.00 +

Per Course

  • ROI Marketing Workshop
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  • ROI Marketing Adv. Workshop
  • ROI Marketing Coaching Program
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Per Course

  • ROI Marketing Professional Certification
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In Good "Company"

Introductory Courses

This training program is designed to drive the improvement, efficiency, and profitability of organizations and companies. Simple, viable, and robust processes that will make the sales efforts converge with those of marketing in alignment with the company's own technological resources. Through its contents, organizations will be able to efficiently manage their projects and campaigns in a business-oriented way, with clear visibility of their real profitability (ROI).

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Transformation Courses

Online video lessons + live sessions with the instructor, Pablo Turletti. Mixed format (asynchronous and synchronous). Do at the time that best suits you and meet with Pablo regularly!

Best Online Marketing Course

ROI Marketing Online Advanced Workshop

This course is designed to reach a higher standard in marketing and sales measurability. In addition to the simple, viable, and robust processes learned through the video lessons, it will take you a step further by having face-to-face encounter with the instructor, Pablo Turletti. Through its contents, organizations will be able to efficiently manage their projects and campaigns in a business-oriented way, with clear visibility of their real impact on profitability (ROI)

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Best Online Marketing Course

ROI Marketing Coaching Program 

The program consists in 3 steps: One to one live 1-HOUR Assessment Session with Pablo Turletti + Online workshop with 3 group 1-HOUR live sessions with Pablo + One to one 2-HOURS live Implementation Session with Pablo Turletti.  

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Certification Courses

Online video lessons + live sessions with Pablo Turletti. Mixed format (asynchronous and synchronous). Do at the time that best suits you and meet with Pablo regularly! Present your own case and revise it individually, in live sessions with Pablo Turletti. Work it through and revise your final report. Secure applicability and become an ROI Marketing Certified Professional.

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Want More information?

This could be the beginning of a new era for you and for your marketing. You cannot expect to obtain different results doing the same things. It is time to shift your marketing gears and ramp up to a marketing that is relevant to the business with a defined bottom line impact. Learn how to calculate marketing ROI in a robust and credible way!


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